Imagine you’re a Marketing Manager.
All week, you’ve been grafting away at a tonne of briefs.
You think you’ve made the right calls. You think. You’ve set that ad campaign up that way… because that’s the best way to do it, right? Is that how everyone else is doing it?
You could ask other people in Marketing. But how would you even do that?
You could go to a networking event. A speaker might have some interesting tips, sure.
But what you really want to do, is ask a bunch of other peers in marketing, what they’re doing and why. And that part of networking events is normally awkward, with surface level chat.
You don’t want to just talk about the weather again.
Can you imagine how much easier your job might be if you could actually speak to other Marketing Managers (or, you know, whatever your job role is) regularly but concisely, and share challenges, learning and insight?
Can you imagine if that experience was actually fun? With games like Cards Against Bad Networking, Mock the Problem, The Confession Box?